The Duo SAMIA & AZMY SHAHZADA on 25th July 2013 launched their eighth standalone outlet (store) at the Oceans Mall, Main Atrium Ground Floor Clifton Karachi Pakistan. What better time than RAMDAN, then, to open up a new store in a conveniently located Mall.
Entrepreneur sisters, SAMIA and AZMAY have done formal courses and practical training in shoe designing from countries such as Italyand Geneva. They are widely popular for providing unmatchable quality and innovative trends of SHOES to the local designer in Pakistan. They have set out their objectives and tactics, since last 15 years they are actively designing and are involved in retail business for almost 12 years they are also recognized for pioneering the concept and retail of formal designer footwear in Pakistan
The brand is distinguished for their signature introduction of SWAROVSKI encrusted designs. The latest collection inspired by bright colors, consist of platforms and 6” heels with trendy yet sophisticated designs, it caters to evening and party wear. The brand has a complete range of local luxury footwear, their designs range from the more minimalist approach to engaging ethnic, oriental and modern art inspirations thereby creating to a diversity of women and their personal styles in the form of formal wear, flats, clutches and shoes for children.
The innovative SAMIA &AZMAY DUO has never compromise on quality and comfort they regularly use the padded sole in their flat shoe collections for extra comfort, despite this being shunned by other shoe designers on account of its being expensive. The latest range includes use of premium fabrics such as silk, satin and jamavar on genuine leather to create elegant and chic footwear and clutches, for all seasons and occasions, the brand has recently expanded to include a line of ‘Shoes for Little Girls. They are firmly committed to continuing to make fashionable shoes and clutches exclusively designed with materials sourced for their exceptional quality and aesthetic appeal.
To make the brand handy for the customers SAMIA & AZMAY offer major retail presence across 5 outlets in Karachi, at THE FORUM MALL, PARK TOWERS, DOLMEN MALL TARIQ ROAD/CLIFTON and at OCEANS MALLKARACHI; in Lahore at 2 outlets at THE KINGSON MALL and in ISLAMABAD at the BEVERLY CENTRE. Their eponymous label is available on their 8 standalone retail outlets all over Pakistan.
Finally on the inauguration of the shop the Duo says.” Our brand philosophy is to provide the Pakistani Market with high-end designer shoes constructed with foreign elements to a high-quality level. The trends and designing is planned in a way to stay hand-in-hand with Global trends and make our customers proud of wearing a Pakistani product at any corner of the world. With the launch of our 8th store, our passion and commitment is a direct reflection of our plan and by 2014 we will have a fully functional online sales system that caters to remote parts of Pakistanas well as people living in all parts of the world.”