Category: FASHION

Fashion is our middle name. We follow fashion like people follow sports. From fashion weeks, to trendy fashion news, reviews and yay or nay of them all are here.

The coveted House of Sania Maskatiya reveals a capsule collection of scarves designed specifically for retail in partnership with the regions’ leading textile group, Gul Ahmed, in honour and support…

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After the launch of the label’s fall collection ‘Falak’, Karachi based designer Sana Salman launchesa new range of winterformals under the name ‘Gold Dust’. The new collection is currently available…

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one of the leading fashion designers of Pakistan “SANASAFINAZ” launches their third retail outlet in Karachi at the OCEAN MALL, CLIFTON. The outlet showcases everything from semi formal, stitched lawn…

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After showcasing her debut capsule collection at the TDAP Expo Fashion Show 2013 in October, Umaima Mustafa launched her brand formally, through a standalone retail outlet in Karachi’s Old Clifton,…

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Maimoona H Maimoona. H is a concept brand, which plays on extremes and opposites. The garments embody contrasts such as masculine & feminine, soft & serve, constructed and deconstructed, created…

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