Category: FASHION

Fashion is our middle name. We follow fashion like people follow sports. From fashion weeks, to trendy fashion news, reviews and yay or nay of them all are here.

One of Pakistan’s leading textile brands, LALA Textiles are set to introduce their SS-2014 collection of prints at Fashion Pakistan Week 6 on Thursday 19th February 2014 with a collection…

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Following the brand’s showcase  of ‘The Hyderabad Collection’ at an exclusive couture soiree in Lahore, the Nida Azwer atelier returns to Fashion Pakistan Week to showcase their prêt and luxury…

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The Fashion Pakistan Council is pleased to announce the complete official list of fashion designers, labels and brands participating in Fashion Pakistan Week Spring/Summer 2014, scheduled for 19th to 21st…

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This February, L’Oréal Paris, the world’s leading beauty brand, brings its skin and make-up expertise to consumers through an interactive in-store Valentine’s Day Animation at Naheed Super Store in Karachi…

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After the success of their 2012 & 2013 lawn campaigns, the Ayesha-Somaya design duo are pleased to announce the launch of their 2014 Lawn collection available nationwide from 18th February…

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Following the success of the first Festival of Life in March last year, the Friends of Shaukat Khanum in collaboration with  Pakistan’s fashion and entertainment industry once again step forward…

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This 2014, Pakistan’s premium boutique lawn brand, Mahnoush, celebrate their half a decade of beauty, consummate quality and one-of-a-kind design aesthetic with the announcement of ‘The Anniversary Edition’, a new…

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The Fashion Pakistan Council is pleased to announce the official list of fashion designers, labels and brands participating in Fashion Pakistan Week Spring/Summer 2014, scheduled for 19th to 21st February…

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A Pakistani creative designer, SYEDA AMERA on 28th January 2014 launched her formal, Diffusion and Luxury prêt Designs collection at shop 345 First Floor Park Towers, Block 5 Clifton, Karachi.

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Cambridge is a fashion brand that excels in corporate and casual wear, from garments to accessories. With a diverse product range, professionals who are young and upcoming, those who are…

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